Kyeongdeok Yoon

Rider

Q. Please give us a brief introduction of yourself.


I am Yoon Kyeong-deok, a designer who deals with various fields ranging from clothing to furniture and objects. 

Q. You're known for your deconstructive style - how did you start with it? 


The term 'deconstruction' is a bit overbearing. It's been used to describe me for a while now. I like and respect Maison Margiela, who is known for such a concept, so I studied a lot of materials and tried to expand and develop in my own way while doing a part of what has been done under the theme. The technique is also essential. Quality and technique must support each other to move to the next step. 

Q. You've expanded from clothing to furniture. What kind of work would you like to try in the future?

I want to delve deeper and achieve greater completeness. Every time I create a collection, there are aspects I miss. I think about how styling could have been more impressive, how different fabrics could have been more effective, and how changing the background might have been better. I want to bring depth to the overall art direction. As for furniture, even though it's treated as art, it still needs to fulfill its function. I've done a lot of deconstruction and am studying materials and structures to add depth to it.

Q. Is there a difference between Yoon Gyeongdeok as an artist and as the head of T.B.O.S? 

As an artist, I tend to be more experimental. Like the phrase I like, 'Let's experiment even if we fail,' I've conducted a wide variety of experiments in a short period, contributing to my unique position as an artist. I've created chairs and dolls and fearlessly explored many different experiments. As the CEO of T.B.O.S, I need to maintain a certain level of control over experimentation. Working with a team means that when there are differing opinions, I must consider whether my own perspective might have faults. This is a key difference between my roles as an artist and a representative.

Q. What does your "KÜDO(KUEDO)" space in Seongsu signify? 

Because T.B.O.S. has a relatively high price point and unique designs that might only appeal to some, I wanted to create a more rational and wearable brand. The name 'KÜDO(KUEDO)' implies getting on a track, and it also means 'the traces left by a cart rolling on a path.' Looking at it from a futuristic perspective, it symbolizes 'the way we need to take in the future.' The concept of past and future aligns well with 'KÜDO(KUEDO)'.

Q. Can you describe your work with Seven Eight Under? 

I aimed to find the intersection between the brand Seven Eight Under and myself. I often find a lot of inspiration from racing suits because I love speed, and the concept of "Walking" from Seven Eight Under resonated with me. When I tried to express that in a new form, the idea of a horse, which is between the cars and walking, came to mind. So I modernized the design of Western boots that people wear when riding horses and incorporated it seamlessly into a shoe design.

Q. What is the message you are trying to convey through this work?

I often disassemble existing forms and recombine them into different shapes, like dismantling established systems and living life according to my approach in a broader sense. It seems that 'the process of living' is embedded in my artworks. Due to the influence of social media, lifestyles tend to become more standardized. Just like my artistic process involves twisting and mixing elements, contemplating oneself and living life with a bit of a twist could be a rewarding approach.

Q. You've done countless collaborations; how was it working with Seven Eight Under?

It was actually a kind of collaboration I hadn't tried before, so it was really exciting and a learning experience. I wanted to do something new this time, so I put a lot of creative thought into the forms and properties. And I am very satisfied with the results. It also opened up opportunities for me to elevate my work to a higher level.

Q. What are your plans for the future? Do you have an ultimate goal in mind? 

I hope to continue delving deeper into this field as an artist. Rather than achieving grand accomplishments, I want to keep exploring and researching my work deeply so that in 10 years, I'll be creating even better work. From a business perspective, I want to take care of our team members well. My team members are my closest people, and I realized that if I marry them off, I need to support them to the extent that they can raise their kids from the earnings they make with me. I hope to be someone who can take responsibility for them.

Kyeongdeok Yoon
Rider

Q. Please give us a brief introduction of yourself.

I am Yoon Kyeong-deok, a designer who deals with various fields ranging from clothing to furniture and objects.

Q. You're known for your deconstructive style - how did you start with it?

The term 'deconstruction' is a bit overbearing. It's been used to describe me for a while now. I like and respect Maison Margiela, who is known for such a concept, so I studied a lot of materials and tried to expand and develop in my own way while doing a part of what has been done under the theme. The technique is also essential. Quality and technique must support each other to move to the next step. 

Q. You've expanded from clothing to furniture. What kind of work would you like to try in the future? 

I want to delve deeper and achieve greater completeness. Every time I create a collection, there are aspects I miss. I think about how styling could have been more impressive, how different fabrics could have been more effective, and how changing the background might have been better.
I want to bring depth to the overall art direction. As for furniture, even though it's treated as art, it still needs to fulfill its function. I've done a lot of deconstruction and am studying materials and structures to add depth to it.

Q. Is there a difference between Yoon Gyeongdeok as an artist and as the head of T.B.O.S?

As an artist, I tend to be more experimental. Like the phrase I like, 'Let's experiment even if we fail,' I've conducted a wide variety of experiments in a short period, contributing to my unique position as an artist. I've created chairs and dolls and fearlessly explored many different experiments. As the CEO of T.B.O.S, I need to maintain a certain level of control over experimentation. Working with a team means that when there are differing opinions, I must consider whether my own perspective might have faults. This is a key difference between my roles as an artist and a representative.

Q. What does your "KÜDO(KUEDO)" space in Seongsu signify?

Because T.B.O.S. has a relatively high price point and unique designs that might only appeal to some, I wanted to create a more rational and wearable brand. The name 'KÜDO(KUEDO)' implies getting on a track, and it also means 'the traces left by a cart rolling on a path.' Looking at it from a futuristic perspective, it symbolizes 'the way we need to take in the future.' The concept of past and future aligns well with 'KÜDO(KUEDO)'.

Q. Can you describe your work with Seven Eight Under?

I aimed to find the intersection between the brand Seven Eight Under and myself. I often find a lot of inspiration from racing suits because I love speed, and the concept of "Walking" from Seven Eight Under resonated with me. When I tried to express that in a new form, the idea of a horse, which is between the cars and walking, came to mind. So I modernized the design of Western boots that people wear when riding horses and incorporated it seamlessly into a shoe design.

Q. What is the message you are trying to convey through this work?

I often disassemble existing forms and recombine them into different shapes, like dismantling established systems and living life according to my approach in a broader sense. It seems that 'the process of living' is embedded in my artworks. Due to the influence of social media, lifestyles tend to become more standardized. Just like my artistic process involves twisting and mixing elements, contemplating oneself and living life with a bit of a twist could be a rewarding approach.

Q. You've done countless collaborations; how was it working with Seven Eight Under?

It was actually a kind of collaboration I hadn't tried before, so it was really exciting and a learning experience. I wanted to do something new this time, so I put a lot of creative thought into the forms and properties. And I am very satisfied with the results. It also opened up opportunities for me to elevate my work to a higher level.

Q. Lastly, would you share a piece of advice or encouragement to the people who "keep marching for their dreams"?

Don't give up. Listen to yourself and keep marching for what you dream of. If you give up now, you might lose the opportunity and the blessing to come. Don't restrict yourself to others; keep exploring new ideas and traveling as much as possible. You are not alone - someone will understand and love what you do.

Q. What are your plans for the future? Do you have an ultimate goal in mind?

I hope to continue delving deeper into this field as an artist. Rather than achieving grand accomplishments, I want to keep exploring and researching my work deeply so that in 10 years, I'll be creating even better work. From a business perspective, I want to take care of our team members well. My team members are my closest people, and I realized that if I marry them off, I need to support them to the extent that they can raise their kids from the earnings they make with me. I hope to be someone who can take responsibility for them.


PF. KAKAO
78under

CONTACT
1877-5784

ADDRESS
702, 7F B-DONG, 59, SEONGSUIL-RO 8-GIL,
SEONGDONG-GU, SEOUL
BANK INFO
KEBHana Bank 210-910041-84004
OFFICIAL@78UNDER.COM
BUSINESS LICENSE
764-87-01778
MAIL-ORDER LICENSE
2022-서울성동-00121
CHIEF EXECUTIVE OFFICER
SEHGEUN CHOI
CHIEF PRIVACY OFFICER
SEHGEUN CHOI
FOLLOW
COMPANY
WMW, Inc.

Hosting Service Provider ㅣ Imweb Corp.

© Copyrights 2022. Seven Eight Under all rights reserved. The content may not be published, rewritten or redistributed.

PF. KAKAO
78under
CONTACT
1877-5784

ADDRESS
702, 7F B-DONG, 59, SEONGSUIL-RO 8-GIL, SEONGDONG-GU, SEOUL


OFFICIAL@78UNDER.COM

BANK INFO
KEBHana Bank 210-910041-84004

FOLLOW

COMPANY

MAIL-ORDER LICENSE

BUSINESS LICENSE

CHIEF PRIVACY OFFICER

CHIEF EXECUTIVE OFFICER


Hosting Service Provider

Imweb Corp.


© Copyrights 2022. Seven Eight Under all rights reserved.
The content may not be published, rewritten or redistributed.